The publisher page is one of the most important pages in SEO News. So what happens when the number of internal links to an article from an editor’s page is greatly reduced? We learned this from a national news publisher in Ireland where I work, Independent.ie. In this column, I will share our experience with home page updates and the impact of changes to the internal linking system on search rankings.
The front page will learn the various ways to support the goals of an SEO publisher, find in-house linking tips and advice from the top SEO professionals, and find out what whatsapp phone number list not to do to avoid similar issues. that is when applying the salary. Let's go in. Homepage Redesign SEO Case StudyThe installation of a payment wall is a major strategic move for Independent.ie. Business leaders and publishers want to promote the highest-paying content on their home pages.
The idea is to present Independent’s best journalism work to its most loyal live readers. This move is supported by data showing that “fly-by” or unsuspecting readers can still access the rest of the free content on search and social, as well as other content sources. about external articles. However, this data did not reveal the importance of home pages for SEO. In January 2020, the website page was updated to show the best content through the day’s “premium” payouts. From a structural and technical SEO point of view, this means that the total number of articles linking to a landing page is from 174 to 48 -a 72%reduction. .